LinkedIn has announced it’s to follow in the footsteps of the platform’s counterparts with the introduction of their latest feature – LinkedIn stories. If you are familiar with Instagram/ Facebook and Snapchat, LinkedIn stories will work the exact same way with...
In the era of content creation, sourcing complimentary images for your copy and content is a key consideration. As a marketer, there’s a good chance you’ve heard of Unsplash – an online repository of photos provided by contributors. The images are...
The digital age is definitely here, and here to stay. Now we are starting to see the effects of this on human beings, and how our business and social interactions are changing. As we become more and more reliant on technology each and every day it is sometimes hard to...
At 4DP, we believe that every brand has a story to tell. So what exactly is storytelling? A story about how your brand was founded, what drives your team, why your products and services are different from others and what you stand for are important narratives to tell...
“Content is king” – a slogan marketers have lived by in recent years. Whether you’re a TV celebrity, a small start-up or a multi-million dollar corporation, chances are high that you’ve heard of the importance of content marketing. And with that in mind we...