In the past few years retailers have been facing serious difficulties. These include struggling physical store fronts, massive debt, and inefficient operations, and maintaining online relationship. If the big retailers can’t make it, how are the smaller ones supposed...
Is your social media activity benefiting your business? Is it worth the effort and cost that it takes to post regularly to your followers? How do you measure their engagement and work out whether you are a Facebook eagle or an Instagram flop? Social media platforms...
Connected as we are today, through our mobile phones, the internet, and all the applications that we run on a daily basis, our life has become more and more technology driven. We only call when it’s important. We text if the answer to our question can wait or if we...
Exciting news for us marketers: Facebook is experimenting with A/B testing for its posts. This will give all Social Media Managers the opportunity to test and evaluate their Facebook content, so they can make better educated decisions when deciding on their content...