What can a PR agency achieve in just one day? You may be surprised by the result; the client certainly wasn’t expecting the exposure we achieved. At Four Drunk Parrots we like to do things a little differently – we fully believe in our abilities and resources to get the best results possible. We know that confidence gives us the edge.
Sarah Leung, the CEO of Healthy Energy – Holistic Nutrition & Lifestyle Centre in Melbourne, came to us with a project – to drum up some PR following the owner’s finalist place at the 2015/2016 Victorian Young Achiever Awards. Healthy Energy is a team of young, qualified and holistic practitioners working to empower and support women throughout all stages of their lives. They embrace both conventional medicine and evidence based complementary medicine including massage, well-being boot camps, cooking classes, hypnotherapy, meditation and more.
If you understand PR – or even if you don’t – you will be aware that nowadays in the media everything has a pretty short shelf life (unless you’re a celebrity of course). In the real business world – especially with stories such as an award win – the moment, and therefore opportunities, can pass very quickly. So we knew we needed to jump right in.
To get the most exposure in real time, Four Drunk Parrots decided to put our PR prowess to the ultimate test. What if we took on the project for just one day? What could we achieve in that time-frame?
What Did We Do:
What Did We Achieve:
Case Study - CMO Services - How to make your law firm stand out. With an increasing amount of legal practices saturating the market year after year, now more than ever it is imperative to have a clear measurable marketing strategy in place to ensure you are getting the desired type/amount of clients for your firm. You can achieve both of these goals with a few easy steps.
Personal Branding / Full-Suite Marketing Let’s put it this way: Prof Dr Peta Stapleton is busy – very busy. This is why 4DP runs her marketing department – whatever is needed, we are organizing it. From managing her websites, her online students, to writing her blog posts, entertaining her social following, PR, designing her eBooks, and much more. We do that within an agreed weekly set of hours which is a relief for Peta’s full schedule. We see ourselves as the extended marketing arm for her online empire.
Toys Change Lives, a not-for-profit organisation dedicated to making a positive impact in Indigenous communities, approached our team seeking assistance in various areas to amplify their mission and reach. With a focus on providing educational toys and play-based resources, Toys Change Lives aimed to empower children in Aboriginal communities and create opportunities for growth, learning, and joy. Through a collaborative partnership, we worked closely with Toys Change Lives to develop and implement a comprehensive strategy across branding, social media, web development, coaching and training, email marketing, and PR.
In the world of native wildlife demonstrations, The Wildlife Twins have emerged as a local powerhouse, captivating audiences with their educational and engaging showcases. When they approached our team for marketing assistance, we saw an incredible opportunity to help them create a brand that would resonate with both organizers and younger audiences. Through strategic business consulting, logo development, collateral design, and an invitation to a fundraising gala, we worked together to elevate their brand and make a lasting impact.