If you’re a marketing manager for a nonprofit, you know how important it is to get your message out there in front of as many people as possible. And if you’re looking for a way to do that, you’ve probably considered using WordPress.
WordPress is a popular content management system that makes it easy to create and manage your website. But what you may not know is that WordPress is also an excellent platform for nonprofits.
1. It is free. That’s right – it doesn’t cost anything to use WordPress to create and manage your website. And when you’re running a nonprofit, every penny counts.
2. Easy to use. Even if you’re not a tech-savvy person, you’ll be able to easily create and manage your website with WordPress. Its simple and user-friendly interface makes it easy to get started.
3. Flexible. You can use WordPress to create any kind of website you want – from a simple blog to a complex website with multiple pages and features. And if you need help, there are plenty of resources available online published by the WordPress community.
4. Popular. According to a recent study, WordPress is used by 64.2% of all the websites whose content management system we know. That’s a pretty big number! And it means that there are a lot of people out there who are familiar with WordPress and can help you if you need it.
5. Well-supported. Because WordPress is so popular, there are plenty of people who are familiar with it and can help you if you need support. You can get your support from the WordPress community, from your hosting company, or from a professional WordPress developer such as WP Engine.
If you need even more reasons, here you go!
6. SEO friendly. If you want your nonprofit’s website to show up in Google search results, then you need to make sure it’s optimised for search engines. Fortunately, WordPress makes that easy to do.
7.WordPress integrates with social media. If your nonprofit uses social media (and it should be!), then you’ll be happy to know that WordPress makes it easy to integrate your website with your social media accounts. This will allow your website visitors to easily share your content on their favourite social media platforms.
8. Secure. When you create a website with WordPress, you can rest assured knowing that your website is safe and secure from hackers.
9. Low learning curve. If you’re new to creating websites, then you’ll be happy to know that WordPress has a low learning curve. This means that you won’t have to spend hours upon hours trying to figure out how everything works before you can get started.
10. Constantly evolving. One of the great things about WordPress is that it’s constantly evolving and improving. This means that new features and functionality are always being added, making it an even better platform for nonprofits.
11. Mobile-friendly. In today’s day and age, it’s more important than ever for websites to be mobile-friendly. This means that they should be easily viewable on smartphones and tablets.
12.WordPress Is accessible. Another great thing about WordPress is that it’s accessible for everyone – regardless of ability or disability.
13.WordPress Is extensible. Last but not least, one of the best things about using WordPress for nonprofits is that it’s extensible. This means that there are plenty of plugins and themes available which can help extend the functionality of your website.
Also, there are some qualities you should look for when building a WordPress website for non-profits.
1)Hosting & Infrastructure
4)Integration with fundraising tools
5)Drag and drop content builder
Why? Let’s go over why you need these qualities.
Hosting & Infrastructure: If you want a website that’s always up and running, you need to make sure it’s hosted on a reliable server. And if you want to accept donations online, you need to make sure your website is PCI compliant.
Custom Development: If you want a truly unique website that reflects your nonprofit’s brand, you’ll need to invest in custom development.
Open source: WordPress is the open-source content management system of choice for many nonprofits. This means that it’s free to use and easy to customise.
Integration with fundraising tools: If you want to accept donations on your website, you’ll need to make sure it’s integrated with a fundraising tool like Kindful.
Drag-and-drop content builder: If you want to easily create custom pages and posts, you’ll need a drag-and-drop content builder like Beaver Builder.
As you can see, there are plenty of reasons why nonprofits should use WordPress! Not only is it free and easy -to – use, but It’s also flexible, well-supported, And mobile-friendly. So what are you waiting for? Get started today!