Accountants and reputation dependent businesses are notoriously risk adverse. Putting oneself “out there” on social and other digital media seems like a big no-no. BUT when done correctly you can use social media techniques to grow and expand your accounting practice...
Digital Marketing for accounting practices begins with understanding. You can’t market your services to potential clients unless you know who they are and can align your services with their needs. The optimum way (and by far the cheapest method) to gain new clients is...
We have all seen the sponsored adverts in our searches. Some of you may have already tried to run your own Adwords campaigns with little success. But what is it about Adwords that makes it work particularly well for accounting firms. In a nutshell, Google Adwords...
As an accountant we know you like numbers, so we’ve found some numbers that prove without a doubt: online reviews are important for your business. A positive review makes 73% of consumers trust a business more 85% of consumers trust online reviews as much as personal...
A positive review makes 73% of consumers trust a business more 85% of consumers trust online reviews as much as personal recommendations Responding to reviews is important, with 30% naming this as key when judging a local business These numbers prove one thing: online...
