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marketing strategy services

A marketing strategy is a foundation of how you approach prospective clients and how you position yourself in the market.

Do you have one in place?

Strategic Plan


When we start working with a new client, we really take the time to listen to their needs and their business story. We want to know where you want to be in three years time. We want to hear your big picture idea. We want to be inspired by your vision. Then we get to work and reverse engineer your goals. Broken down by annual goals, quarterly goals, and actionable marketing strategies. We will then provide this strategy to you on paper – or via email – whatever suits you most.


Strategy Planning Software


A strategy is worth nothing when it’s left floating on an Excel or Powerpoint. With our strategy planning software we will implement for and you will take your marketing strategy off the page and make it into a reality. We will set SMART goals and properly define and delegate them throughout your business and our own. Our software is built for scale and allows both teams to see how we are tracking against your marketing goals and keeps the strategy accountable and on track.

Marketing Budget

It’s great to have a big vision and ideas but you can’t build Jurassic Park if you only have the budget for a chicken coop!

Our CMO Sonja Ceri is a master of marketing budgets and loves all things spreadsheets. With a degree in Economics, she is your go-to for numbers – your numbers. Your marketing numbers.


Marketing Calendars

Do you have a lot on your plate? We do too. That’s why we are a huge fan of organising everything into calendars so we know when and what is happening and who is responsible for getting it done on time.

Project management 

Now, that you have your plan and a budget someone needs to keep the team accountable. Our project manager will set up an Asana Dashboard for your marketing strategy and check in with all stakeholders on a regular basis so nothing slips through the cracks and milestones are reached on time.

What are you waiting for?

Contact the team at 4DP so we can redefine your strategic direction this year!