Who loves receiving a sales call? Outbound marketing is so very 2010 – Inbound marketing is where it’s at today.
So instead of hiring a big expensive call centre to cold call your potential customers, you need to be strategically pulling them in towards your website, your resources, and your engaging content.
You need to be educating instead of selling, convincing by thought leadership instead of pushing your message onto your customers – basically you want to sell without being that annoying guy who just talks about himself at a party.
With an Inbound marketing strategy your sales rep only needs to pick up the phone when your leads have indicated that they are sales-ready and actually want to talk to you or are already interested in what you are offering.
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Not Quite Convinced Yet?
With Inbound marketing we will help your existing and potential customers find the answers to their questions, get help when they need it, how they want it, and enjoy their experience with your business. We use this method to build trust, credibility, and momentum. It’s all about adding value at each stage of your customer’s journey.
The Inbound method is also all about attracting the right customers, engaging them and exciting them about your products or services. It’s what people want and it makes sure they will have an enjoyable experience with your brand and in turn tell everyone they know about you.
As a Hubspot partner, 4DP live and breath Hubspot marketing. If you are considering moving into Hubspot or if you already have an account, we can help you by implementing your strategies, creating your content and troubleshooting your templates.
Get in touch with the team at 4DP today to chat about how Inbound Marketing can benefit you and your customers.
In the meantime get your hands on our free Inbound Marketing toolkit that will enable you to get your first Inbound Campaign off the ground.
Or for more information on how Hubspot works you can check out their website: