What can SEO companies or agencies do for you?
And SEO takes time and knowledge – SEO companies and agencies know what they are doing and can help you increase your Google ranking a lot more efficiently. SEO involves many different aspects from keyword research, technical web development, user experience and much more.
Why should your small business outsource SEO?
You can find programs like SEMRush which once set up points out what needs optimising on your site but it isn’t cheap, can be time consuming and you need to understand how to use it effectively. Someone who already has this knowledge is definitely able to do this for you a lot quicker than working it out yourself.
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What Helps You Decide To Spend Your Money On Advertising?
What are some of the best marketing ideas you've seen by small businesses?
– Successful Facebook Groups – if done well and have a good moderator.
– Regular newsletters that provide useful information that people want to hear about. Don’t just share stuff for the sake of it.
– An engaging social media presence that provides valuable information to its audience.
– Social media campaigns where the audience can take part.
There are loads more ways to do this but the main thing is that the marketing campaign is providing something to its audience – it’s not just about the brand.
What's your trick to increase click through rate from your landing pages?
Can you still get leads or sales from Facebook without boosting post or buying ads?
Are newsletters dead in email marketing?
Write your newsletters from the point of your readers and before you put anything out think would I be interested in this if I were in their position? Is it adding any value or would it make them want to stop what they are doing in their busy lives to read it? Newsletters help keep your brand top of mind for your customers and when they have that problem you can solve they are likely to think of your