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A/B Testing With Facebook Posts

A/B Testing With Facebook Posts

Exciting news for us marketers: Facebook is experimenting with A/B testing for its posts. This will give all Social Media Managers the opportunity to test and evaluate their Facebook content, so they can make better-educated decisions for their content strategy. After...
Get Your Facebook Ad Targeting Right

Get Your Facebook Ad Targeting Right

We’ve all seen them, those creepy Facebook ads that show up on your newsfeed and that seem to be reading your thoughts. Yes, I was just thinking about going to Fiji for a week – Yes, I just needed to buy new dog food – or Yes, my mother-in-law...